The Original It Jeans

It Jeans was one of the many brands originating from and/or based in Brooklyn, NY, that helped define and popularize men’s casual trousers in the US. Jeans are short, usually work-like pants or dresses, usually made of denim or light dungaree fabric. They are typically worn in place of dress trousers during the day and can be paired with a blazer or sports coat for a more formal look at night. More informal variations of the jeans’ name are jeggings, which are more apt for use in casual wear; and leggings, which refer to trousers with less than a skirt.

A typical I J Brand jeans piece would include a pair of straight leg pants, a tapered front rise, and straight leg waistbands. In most collections, the latest It jeans designs are offered as separates, so you can choose the one that suits your style best. You can mix and match its different fabrics to achieve a variety of looks that go well with both formal and casual attire. Many It jeans were designed with comfort, fit, and quality in mind; its design is aimed at creating a fashionable, low-end product that is also easy to take care of.

The popularity of it has made a lot of other companies come out with their own versions of it, but nothing compares to the original brand. The It jeans brand originated as an answer to traditional work-wear that was notoriously tight in the legs and ignored due to being ‘old-fashioned’. With the success of the original jeans, more companies have included it in their line of products, although it has declined slightly in terms of global popularity over the past few years (most popular in developed countries). It has remained relatively steady in terms of sales, despite the fading popularity of similar brands such as skinny jeans.